Feb 06 2008

The Trendmaster’s Guide

Published by admin at 5:22 pm under Books, Innovation, Technology

Get a Jump on What Your Customer Wants Next

by Robyn Waters (14600)

Contrary to generally accepted wisdom, new trends aren’t always spotted early ultra-hip types who are much cooler than everyone else. At the very best, these people help keep a business up-to-date with what’s going on in the world. They’re trend trackers. Instead, you need to become a trendmaster — someone who initiates a new trend and translates it into ideas and concepts that make sense for your own company and customers. The good news is everyone can become a trendmaster by adopting the right mind-set and by applying the A-Z tools and tricks of the trendmaster trade.

The Trendmaster’s Guide

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